Strengthening Strategic Partnership, Stellantis and Indomobil to Launch Jeep® in 2025
During the Media Year-End Dinner held at Bouchon Jakarta, PT Indomobil National Distributor, the appointed distributor for several Stellantis brands in Indonesia, introduced its latest dealership concept, the 'Stellantis Brand House.' This concept allows multiple brands, including Jeep and other Stellantis lines, to showcase their products under the Indomobil Group umbrella starting in 2025.
Jeep to Launch Wrangler Rubicon to Strengthen Its Position in the Premium SUV MarketRecognizing the significant potential of Indonesia’s SUV market, Jeep officially partnered with PT Indomobil National Distributor in 2025 to establish a broader dealership network, reliable after-sales services, and comprehensive spare parts availability. This initiative is Stellantis’ strategy to reinforce Jeep’s presence in Indonesia’s growing SUV market.
In 2025, Jeep will officially introduce the Jeep Wrangler Rubicon, a 4x4 vehicle featuring the iconic seven-slot grille, spacious cabin, advanced infotainment technology, and comprehensive safety features, including the Advanced Driver Assistance Systems (ADAS), to support off-road enthusiasts’ activities.
To ensure customer satisfaction, Jeep plans to expand its dealership network under PT Indomobil National Distributor, beginning with its first dealership in Pantai Indah Kapuk (PIK), Jakarta. Additional dealerships will also be established in other Jakarta areas, including MT Haryono, TB Simatupang, and Gading Serpong. Outside Jakarta, Jeep will operate in Bandung, Surabaya, and Medan.
“PT Indomobil National Distributor is honored to represent Jeep in Indonesia as part of our commitment to delivering robust and iconic vehicles to Indonesian consumers. We believe this collaboration will be a mutually beneficial partnership, where Indomobil’s extensive dealer network and reliable after-sales services can strengthen Jeep’s presence in Indonesia. We are also committed to wholeheartedly serving Jeep’s Indonesian customers and hope to build a strong community of Jeep and SUV enthusiasts across the nation,” concluded Ario Soerjo, Chief Operating Officer (COO) of PT Indomobil National Distributor.